Sometimes I skip over these big event videos – I’m rarely quick enough on the draw to have a post up before there are 5000 others doing the same. But hey, what is this thing for if not for rambling on about amazing pop videos?
Admittedly, this isn’t Gaga’s finest hour – either musically or video…ically. But it’s still more exciting than about 99% of things out there. Taking the song first – I love the trashiness of it all, designed for tinny iPod speakers and making that a virtue rather than a hindrance. I love that it sounds like it was tossed off in a few minutes – casual almost-brilliance. It may be a second rate Bad Romance, but a second rate Bad Romance is better than pretty much anything else. And even if you hate the rest of it, three words: I CLING TO.
The video spends most of its time suffering from that thing… where there’s too much going on and the colours are all too similar… that afflicts a lot of big pop productions these days. The amazing costumes and make up shine through as ever, but it is all very BACKGROUND. Again, there’s a big exception, being the entire section with the lipstick gun. Which is ace.
ANYWAY. As you were.